Entrepreneur Publishes Leadership Book Globally with Write Right

Background & Author Goals

Ramesh Gupta, a seasoned entrepreneur based in Mumbai, had accumulated over 15 years of leadership experience in the corporate sector. He wanted to share actionable insights on management and team-building with both Indian and international readers. His key goals were:

• Reach a global audience while retaining rights.

• Maintain high editorial and design standards.

• Ensure credibility to leverage his book for speaking engagements, PR, and academic visibility.

• He considered both traditional publishing houses and hybrid self-publishing models.

Publishing Path & Strategy

Ramesh partnered with Write Right for a hybrid publishing approach, which combined professional publishing services with author control. Key steps included:

1. Manuscript Preparation: Write Right’s editorial team performed structural editing, copyediting, and rigorous proofreading. This enhanced logical flow, grammar, and readability.

2. Design & Formatting: Cover design was tailored to the business genre while interior layout was optimized for both print and digital formats. Margins, fonts, and readability standards were checked for Amazon KDP, Flipkart, and IngramSpark.

3. ISBN & Copyright Registration: Write Right guided the author through ISBN acquisition and copyright filing, ensuring global recognition and IP protection.

4. Distribution: Books were uploaded on Amazon KDP, IngramSpark, and Flipkart, ensuring worldwide availability. Print-on-demand allowed for cost-efficient local and global shipping.

5. Marketing & PR: Write Right developed a targeted digital marketing campaign including Amazon SEO, social media promotion, and PR outreach to Mumbai business publications.

Results & Metrics

• 1,250 copies sold across 7 countries within 6 months, including the US, UK, Canada, Australia, and UAE.

• Book stocked in 2 UK universities and 3 US university libraries, enhancing academic credibility.

• Featured in Mumbai-based business magazines and online portals, strengthening personal branding.

• Retained 100% of rights and royalties, which would have been limited in a traditional publishing setup.

Key Takeaways

• Hybrid publishing with professional guidance ensures global reach without losing creative control.

• Local authors in metro cities like Mumbai can achieve international visibility through strategic distribution and digital marketing.

• Write Right’s end-to-end support streamlines the entire process—from editing to PR—reducing the time-to-market while maintaining high quality.

SEO & Metadata

• SEO Title: Mumbai Entrepreneur Publishes Leadership Book Globally with Write Right

• Meta Description: See how Mumbai entrepreneur Ramesh Gupta published a business leadership book with Write Right, selling 1,250 copies in 7 countries and achieving library distribution within 6 months.