Background
An Indian author wanted to publish a bilingual eBook in Hindi and English, targeting both domestic and diaspora audiences. The challenge was ensuring proper formatting and discoverability across platforms like Amazon Kindle and Google Play Books self publishing.
Solution
Write Right handled all technical and strategic aspects:
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Proper EPUB formatting for bilingual content.
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Optimized metadata for both Hindi and English markets.
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Coordinated simultaneous publishing across Amazon and Google Play, ensuring discoverability in India, the US, UK, and Middle East.
Steps Taken
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Managed typography, fonts, and script rendering for Devanagari and Roman text.
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Set metadata for multiple languages and region-specific keywords.
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Scheduled distribution to maximize visibility during launch week.
Outcome
The bilingual edition reached diaspora readers quickly, generating strong early sales and positive feedback. The author saw improved engagement from international markets, proving bilingual publishing can expand reach.
Write Right Advantage:
Write Right ensures multi-language formatting, metadata optimization, and global distribution, making bilingual publishing viable for Indian authors.
