Background
A medical author needed full-color plates for anatomy and pharmacology diagrams. The initial vanity press quoted ₹4,00,000 for 500 copies.
Challenge
High printing costs threatened to reduce print runs and affordability.
Vanity press offered no cost transparency, making budgeting impossible.
Solution (Write Right Intervention)
Negotiated bulk print rates with multiple printers
Recommended cost-efficient paper quality without compromising clarity
Sourced specialized color printers for medical diagrams
Outcome
Cost reduced: ₹1,20,000 for 500 copies
Print quality: High-resolution color diagrams retained clarity
Financial benefit: ₹2,80,000 saved for the author
Enabled a larger print run of 1,000 copies without exceeding budget
Result: The author published a professional, cost-efficient edition widely adopted in medical institutions.



