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eBook Cover Design Case Study: Increase Click-Throughs for Indian Authors

Background

A contemporary fiction author noticed poor click-through rates on Google Play and Apple Books. The book content was strong, but the cover design was not optimized for mobile visibility or genre expectations.

Solution: Mobile-Optimized Cover Redesign

Write Right redesigned the eBook cover with a focus on mobile thumbnails, genre alignment, and professional aesthetics. Color schemes, fonts, and imagery were chosen based on data-driven insights into audience behavior.

Steps Taken

  • Analyzed competitor covers and genre trends.

  • Designed a mobile-first thumbnail for increased visibility.

  • Tested variations to optimize click-through rates.

  • Integrated metadata keywords in the cover file and promotional materials.

Outcome: Increased Clicks and Credibility

Click-through rates increased by 25% across platforms. Reviews highlighted the professional appearance, improving author credibility and boosting overall engagement.

Write Right Advantage:
Write Right delivers cover design and visual optimization services, ensuring Indian authors’ books stand out in competitive online marketplaces.

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