The Challenge
Arjun Nair, a Bengaluru-based IT engineer, had a lifelong fascination with artificial intelligence. He wrote a sci-fi novel combining AI ethics, robotics, and corporate espionage.
The story was powerful, but Arjun faced two major hurdles:
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His manuscript lacked professional editing polish.
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His illustrations printed poorly, with colors mismatched and graphs distorted.
Frustrated after multiple failed print runs, he sought Write Right’s support to restructure his text and fix print quality issues without losing creative control.
The Write Right Approach
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Editorial Refinement
Our editorial team started with a full line edit and proofread, correcting technical inconsistencies and tightening the narration. We helped balance his dual-tone storytelling between science and emotion. -
Print and Design Strategy
Since Arjun had visual graphs and digital art, we worked closely with printing vendors to maintain 300 DPI resolution, accurate CMYK color profiles, and high-opacity matte paper suitable for mixed media. -
Imprint and Distribution Support
Arjun published under his own imprint, while Write Right coordinated Amazon India, Flipkart, and direct D2C listing. -
Marketing Coordination
We guided Arjun to pitch his book to tech-focused reading clubs and LinkedIn communities, leveraging his professional network.
The Outcome
Within six months:
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Arjun earned ₹1.2 lakh in total book sales.
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His book was featured in Bangalore Mirror’s Emerging Authors section.
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Reader engagement on Goodreads rose steadily, with over 80 positive reviews.
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The color reproduction and print quality received special praise from buyers and reviewers alike.
The Takeaway
Arjun’s success highlighted how technical excellence meets creative value.
His story proved that self-publishing can be financially and creatively fulfilling—when guided by professionals who understand both content quality and print physics.
At Write Right, we don’t treat editing as a checkbox. We treat it as the foundation of a book’s commercial and creative lifespan.
